• your latest services
  • up-to-date news or prices
  • current promotions
  • locations & contact details

  • your own branded app on customer phones
  • the ability to edit your offering in seconds
  • increased customer loyalty

  • understand why a web app is more important than your website
  • learn how to build, optimise and promote your site

small business + mobile = big business

Posted by Lee Apr 1, 2011 : General ,

Amazingly, in certain categories, 20% of all Google searches were made through mobile devices in December 2010. Additionally, the number of mobile searches are up 400% in the last year.

Don’t be surprised by these results; it’s the tip of the iceberg. With smartphones always close to hand, mobile users are solving their immediate needs for information with a few clicks. And sometimes voice searches too.

One in three mobile searches is local. Google’s advice to businesses:

  1. Build a mobile site and/or app (don’t take too long).
  2. Think local: think about the consumer out the in world in the local market.
  3. Get personal. Mobile devices are more personal.
  4. Track mobile independently (clicks, traffic sources, conversions)
  5. Iterate, iterate, iterate (based on feedback and data)

For excellent coverage of Google’s ThinkMobile event, click here.

Create your free app now Click here